Overall Rating: 5
Not open to US players
Quick Facts
  • Large buy-in tournament satellites
  • Massive tournament schedule
  • Juicy, loose poker play
  • $16,000,000 in guaranteed tourneys
  • A Monthly Million tourney
Bonus Information
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William Hill launched its sports betting website in 1998, with casino gambling and poker added between 2000 and 2003. Will Hill is best known as a sportsbook, with betting focus on soccer, rugby, horse racing, and other forms of racing and tourneys.

Today's William Hill is more than just sports wagers--there are online skill games, lotto gaming, backgammon, and even bingo. All of this means that William Hill is one of the most diverse gambling sites in the world.

William Hill is one of the oldest and largest bookmakers in England. Since joining the popular iPoker network, player traffic and promotions at William Hill have improved and William Hill offers $16 million in poker prize money every month as part of their iPoker network membership. William Hill is most popular among British players and European gamblers, so the busiest times for gaming traffic are during standard European peak online hours.


While the software is nothing to write home about, William Hill had a facelift in 2009. The new lobby makes it easier to navigate the site. William Hill's software allows for multi-currency deposit and play.

As for poker games--you can choose from more popular variants like Texas Holdem, Omaha, and Omaha Hi-Lo, or less popular games like Seven-Card Stud, Seven-Card Stud Hi-Lo, and Five-Card Stud.

Poker Traffic

Since William Hill is most notable as a sportsbook, the poker rooms and casino games are heavily populated with sports bettors killing time with a few rounds of casino or poker play. That means good things for hardcore online poker players--tables at WH are crammed with players who don't know much about poker, playing wild and loose. There are plenty of easy games ripe for plucking, especially in smaller and micro stakes ring games.

Because Will Hill poker is on the iPoker network, they get a lot of traffic. Real-money poker player statistics as of June 2011 show 10,000 ring-game players at peak traffic time, and as many as 55,000 tournament players at peak tourney hours.

Loyalty Program

Like any online gambling site, William Hill has a VIP club that lets you earn goodies for your WH points. You can win free entry to tournaments, cold hard cash, or items from the Loyalty Shop. At the top levels of the VIP club, you get free entry into huge tournaments like the famous William Hill $10,000 freeroll tournaments.

Bonus and Promotions

New depositors can earn a £1,250 sign-up bonus with a 100% deposit match. They'll match it like for like with bonus dollars. You can clear these bonuses $10 at a time with 700 William Hill Points needed for each $10 of bonus. In case you're bad at math, that means you have to play 235 hands of ring-game poker at $1 apiece or 35 $1 fee tournaments to earn $10 of your bonus cash. Only flopped hands count toward William Hill points and bonus releases.

When you make your first transfer or deposit into Poker, automatically gives you an entry to our weekly $1,000 New Depositors Freeroll!

There's also a Bad Beat bonus at William Hill, similar to bad beat bonuses at other online casinos. If you have a hand of quad jacks or better and you get beaten, you email customer support and they'll pay you $150 right into your player account.

Play at William Hill Poker with 100% Sign up Bonus up to £1250
William Hill Poker Room Video Review and William Hill Poker Screenshots